Pani hoʻolaha

Ua hoʻokuʻu ʻo Apple i kāna mau hopena kālā no ka hapaha lua o 2018 i ka Pōʻalua Ua hoʻolaha ʻia nā hopena e ka Luna Nui ʻo Tim Cook me CFO Luca Maestri. Wahi a ka hui ʻāpala, ʻo kēia makahiki "ʻo ka hapaha maikaʻi loa o Malaki". ʻAʻole wale nā ​​iPhones, akā ʻo nā lawelawe a me nā mea uila hiki ke hoʻonui i ka loaʻa kālā. No laila, e hōʻuluʻulu mākou i nā haʻawina nui ʻelima āu e lawe ai mai nā hopena kālā hou loa o Apple.

Ua make ka iPhone X. ʻAʻole paha?

ʻOiai ʻo ka nui o nā hōʻike ʻē aʻe, ua hōʻoia ʻo Apple i kāna iPhone X hou loa he huahana kūleʻa. Ua hōʻole ʻo Tim Cook i nā hōʻike maikaʻi ʻole ma ka ʻōlelo ʻana ua lilo ka iPhone X i kelepona kūʻai maikaʻi loa o Apple i kēlā me kēia pule mai kona hoʻomaka ʻana. Wahi a ka ʻikepili i loaʻa iā Apple, makemake nā mea kūʻai aku i ka iPhone X ma mua o nā hiʻohiʻona ʻē aʻe i kēlā me kēia pule i ka hapaha o Malaki. Ua hoʻonui ʻia ka loaʻa kālā o ka makahiki ma ka iPhone ma 14%. Ua hoʻolaha pū ʻo Apple ʻo ia ka pōʻaiapili huahana mua kahi o ka iPhone premium ka mea kaulana loa.

Noho aliʻi nā mea uila hiki ke hoʻohana

Ma ke ʻano o kāna hoʻolaha hopena kālā, ua hōʻike pū ʻo Apple i kāna ʻoihana lole lole - ʻo Apple Watch, AirPods a me Beats - ua hiki i ka Fortune 300 ma muli o kona nui, a ke ulu nei. ʻO ka moʻolelo hou i ka hapaha i hāʻawi ʻia i hoʻonohonoho pono ʻia e ka Apple Watch, ʻo ia hoʻi ka wati akamai maikaʻi loa i ka honua. Ke ulu nei ka kaulana o nā AirPods uila.

Ke piʻi nei nā lawelawe

E like me ka mea i manaʻo ʻia, ua ulu pū ka ʻoihana lawelawe a Apple. ʻO ka pahuhopu o ka hui apple e pālua i ka loaʻa kālā mai nā lawelawe mai 2016 a 2020. Ua hoʻopaʻa ʻia ka loaʻa kālā e ka App Store a me nā wahi Apple Care, ua piʻi ka nui o nā mea kākau inoa ma ka lawelawe ʻo Apple Music i 40 miliona, a ke ʻike pū nei ka lawelawe ʻo Apple Pay.

Ke hana maikaʻi nei lākou ma Kina

Hōʻike nā hopena no ka hapaha ʻelua o 2018 e hana maikaʻi ana ʻo Apple ma Kina. Ua hoʻopaʻa ka ʻenehana ʻenehana Cupertino i ka piʻi ʻana o 21% o ka loaʻa kālā ma ʻaneʻi i ka wā i ʻōlelo ʻia. Eia kekahi, ua lilo ka iPhone X i mea kūʻai maikaʻi loa ma aneʻi.

Pahuhopu: kūʻai aku i nā iPhones

Ua ʻae ʻo Apple he haʻahaʻa loa kāna māhele o ka mākeke kelepona, ʻoi aku ka hoʻohālikelike ʻana i ka wahi o ka ʻoihana. No laila, ʻo ka hana nui o ka hui ʻāpala ka loaʻa ʻana o nā poʻe hou aʻe e hoʻololi i ka iPhone, ʻoiai e mālama pū ana i ka waihona mea hoʻohana. Ma ke ʻano he mākeke koʻikoʻi, ʻike ʻo Apple iā India, kahi haʻahaʻa loa o kāna māhele mākeke. Wahi a kāna ʻōlelo, ke hana nei ʻo Apple me nā mea hana ma ke kūkulu ʻana i nā pūnaewele LTE a me nā ʻoihana, a me nā hoʻolālā ʻē aʻe.

I ka hapaha lua o kēia makahiki, ua hoʻopaʻa ʻo Apple i ka loaʻa kālā o $ 16,1 biliona a me ka loaʻa kālā o $ 13,8 biliona. ʻO Apple, ma kāna mau ʻōlelo ponoʻī, kūʻai aku i 52,2 miliona iPhones, 9,1 miliona iPads a me 4,07 miliona Mac i kēlā manawa. Hiki iā ʻoe ke pāʻani i ka hoʻopaʻa leo o ka ʻaha kūkā Eia.

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