Ke pau nei ka ʻahaʻaina Apple ma hope o ʻumi makahiki, mālama ʻo Apple i ke kumu iā ia iho

Ua hoʻomaka ʻo Apple i ka hoʻonohonoho ʻana i ka Apple Festival ma 2007, ma Ladana mau. I ka makahiki 2015, me ka hiki ʻana mai o Apple Music, ua hoʻololi ka ʻahaʻaina i kona inoa i ka Apple Music Festival, akā naʻe, ʻaʻole hiki i ka poʻe hoʻolohe ke hauʻoli i kēia makahiki. ʻO ka ʻahaʻaina manuahi, i nā makahiki i hala aku nei i nānā ʻia e nā miliona o ka poʻe ma o Apple Music a me nā kaukani pololei ma ka Roundhouse ma Lākana, e pau ana. Ua hoʻolaha ʻo Apple i ka Music Business Worldwide magazine, me ka ʻōlelo ʻana ʻaʻole ia e ʻōlelo i nā kikoʻī hou aku.

I nā makahiki, ua lawe nā inoa e like me Elton John, Coldplay, Justin Timberlake, Ozzy Osbourne, Florence + The Machine, Pharrell Williams, Usher, Amy Winehouse, John Legend, Snow Patrol, David Guetta, Paul Simon, Calvin Harris, Ellie Goulding. huli i ke kahua , Jack Johnson, Katy Perry, Lady Gaga, Linkin Park, Arctic Monkeys, Paramore, Alicia Keys, Adele, Bruno Mars, Kings of Leon a me Ed Sheeran a me na mea hou aku.

Ua hoʻokumu mua ʻia ka ʻahaʻaina i ka manawa ʻaʻohe lawelawe e like me Apple Music a i ʻole Spotify e like me ke kākoʻo kūʻai aku no ka iTunes Store. Ma kēia ala, hoʻolaha ʻo Apple iā ia iho a ma ka manawa like i hōʻike i ka poʻe i ka hana a nā mea pena kiʻi, hiki i nā mea hoʻolohe ke kūʻai aku ma o ka iTunes Store. I kēia mau lā, ua hoʻomaka ka ʻoihana e kālele nui i ke kākoʻo ʻana i nā hanana pilikino, e like me ka huakaʻi kauwela a Drake i ka makahiki i hala, a i ʻole nā ​​​​hōʻikeʻike a me nā hanana ʻē aʻe. Hoʻopili nui ʻia ʻo Apple i ka mahalo i kāna luna kiʻekiʻe ʻo Angela Ahrendts a hoʻāʻo e kākoʻo i nā hanana e like me Fashion Week. No laila makemake paha ʻo Apple e hoʻokaʻawale i ke kālā i nā hōʻike pilikino, nā ʻahamele a me nā ʻoliʻoli ma ke ʻano o kāna kūʻai aku ma mua o ka hoʻonohonoho ʻana i kāna iho.

Ua hele pū ʻia ka ʻahaʻaina i kēlā me kēia makahiki e nā alakaʻi i alakaʻi ʻia e Apple, a ua komo ʻo Jony Ive iā ia iho ma ke ʻano o nā hiʻohiʻona. I ka hihia o Apple, ʻoiaʻiʻo, ʻaʻole e pili ka pilikia i ke kālā, akā i ka ʻoiaʻiʻo ʻaʻole lawa ka manawa o ka hoʻokele Apple no kēia hanana. E ʻike mākou inā ʻōlelo ʻo Apple i ka hopena o ka Apple Festival a i ʻole ka Apple Music Festival i ka wā o ka hoʻolauna ʻana o nā iPhones hou i kēia pule aʻe.

Kūkākūkā o ka ʻatikala

[Jiří Brož]

Ma Apple, ua helu lākou ua lawa ka holomua inā hoʻolei kekahi iā lākou iho i ka lewa ma kahi ʻahamele.