Tomas Chlebek ʻO Rolling Stone magazine i ka lua o Iune paʻi ʻia ʻatikala e wehewehe ana i nā ala e hoʻāʻo ai ʻo Apple Music e hoʻomalu i ka mākeke mele streaming. Hoʻomaopopo lākou iā lākou he mea hou, ʻaʻole pono wale nō.
ʻO ka mea kupanaha, ʻaʻole ʻo Jimmy Iovine ka inoa nui e pili ana iā lākou, akā ʻo Larry Jackson, ka mea nāna e mālama i nā ʻike mele kumu ma Apple. Ua hana mua ʻo Jackson no ka hale paʻi mele ʻo Interscope Records, kahi i hālāwai ai ʻo ia me Iovine, ka mea i ʻōlelo ʻia ua hoʻoikaika ʻo ia, no ka laʻana, i kāna ala hou e hoʻolaha ai i ka album o ka mea mele ʻo Lana Del Rey.
Ua ʻike ʻo ia ua kaulana ʻo Lana Del Rey ma muli o ka Pūnaewele a ua hoʻoholo ʻo ia e hoʻonui iā ia. Ma kahi o ka hoʻokomo kālā ʻana i ka pāʻani lekiō no ka poʻe ʻōpio, ua hana lākou i nā wikiō mele lōʻihi, e hana like me nā kiʻiʻoniʻoni pōkole. ʻOiai ʻaʻole i loaʻa i kekahi o nā mele o ka album "Born to Die" i ka lekiō maʻamau, ua piʻi ʻo ia ma ka helu ʻelua ma nā palapala Billboard ma ka hoʻokuʻu ʻana a hele i ka platinum.
ʻIke ʻia kahi ala like ma Apple Music. Ua kākoʻo ʻo Apple i nā wikiō mele lanakila loa H "Hotline Bling" na Drake a me "ʻAʻole hiki ke manaʻo i koʻu alo" na The Weeknd, palapala ʻaha mele "Ka 1989 World Tour" mea mele ʻo Taylor Swift. Ua ʻōlelo ʻia ʻo Tim Cook ponoʻī ua komo ʻo ia i ka hana ʻana i ke wikiō no ke mele "Paina" mea mele MIA
ʻO kekahi ala ʻē aʻe e hoʻāʻo ai ʻo Apple Music e hoʻopaʻa a loaʻa i nā mea kākau inoa hou ma ka hāʻawi ʻana i nā album kūʻokoʻa. Mahalo i kēia, no ka laʻana, ua hauʻoli nui ʻo Drake me kāna album hou "Views", i loaʻa wale ma Apple no nā pule ʻelua. I Pepeluali o kēia makahiki, ua loaʻa wale ka album "EVOL" rapper Future ma Apple, e hoʻolaha ana i ka hoʻokuʻu ʻana ma DJ Khaled's Beats 1 hōʻike lekiō. ʻO ka mea hou loa, hāʻawi ʻo Apple Music iā Chance the Rapper's "Coloring Book" ma ke ʻano he ʻike kūʻokoʻa.
'Ōleloʻo Larry Jackson i kāna pahuhopu e hoʻokomo iā Apple Music "ma ke kikowaena o nā mea a pau e pili ana i ka moʻomeheu pop." Ua haʻi ʻo ia i ka "MTV i nā makahiki 80 a me 90" ma ke ʻano he kumu hoʻohālike. Ua like ʻoe me Michael Jackson a me Britney Spears i noho ma laila. Pehea ʻoe e hana ai i nā kānaka pēlā?'
Ua kūleʻa ʻo Apple Music, akā he lōʻihi loa ia mai ka hoʻomalu ʻana i ka mākeke mele streaming. Ke noho aliʻi nei ʻo Spotify me 30 miliona mau mea kākau inoa, ʻoiai ʻo Apple Music he 15 miliona. I ka loiloi ʻana i nā hana a Apple, ʻōlelo pū ʻo Rolling Stone i ka luna hoʻokele mua o ka māhele digital Universal, ʻo Larry Kenswila.
E pili ana ʻo Kenswil i ka hoʻolālā a Iovine ma Beats, kahi i loaʻa ai ka hoʻolaha ʻana o nā hoʻolaha me nā mea haʻuki kaulana no ka brand a me ka mea haʻuki. Ua ʻōlelo ʻo ia: "Ua hana maoli ia i kēlā manawa. Eia naʻe, ʻo ka hoʻopau ʻana i nā ʻaelike kūʻokoʻa ʻaʻole ia e hāʻawi nui iā lākou. No laila ke hele nei ke kiure.
"He hui wale nō ia e hiki ai ke hana i nā mea hoihoi. Ua like ia me ka uku ʻia e ala aʻe i kahi moe a ʻai i ka ʻaina kakahiaka - e hana nō ʻoe, "wahi a ka luna o Rapper Future, ʻo Anthony Saleh.
