ʻO Dan Pražák Ua hoʻolaha ʻo Apple i nā hopena kālā no ka hapaha kālā ʻelua o 2019, ʻo ia hoʻi no ka manawa mai Ianuali a Malaki o kēia makahiki. I kēlā me kēia makahiki, ua hoʻopaʻa ka hui i ka emi ʻana o ke kūʻai aku a me ka loaʻa kālā. ʻAʻole maikaʻi ka maikaʻi o nā iPhones, ua hāʻule nui ke kūʻai aku. Ma kahi ʻē aʻe, hoʻomaikaʻi nā lawelawe, kūʻai aku i nā iPads a me nā huahana ʻē aʻe ma ke ʻano o Apple Watch a me AirPods.
I ka wā Q2 2019, ua hōʻike ʻo Apple i nā loaʻa kālā o $58 biliona ma ka loaʻa kālā he $11,6 biliona. No ka manawa like i ka makahiki i hala, he $61,1 biliona ka loaʻa kālā o ka hui a he $13,8 biliona ka loaʻa kālā. ʻO kēlā me kēia makahiki, he 9,5% ka emi ʻana o ka loaʻa kālā, akā ʻoiai kēia, Q2 2019 e hōʻike ana i ke kolu o ka hapaha lua o ka makahiki i ka mōʻaukala holoʻokoʻa o Apple.
ʻO ka ʻōlelo a Tim Cook:
"ʻO nā hopena no ka hapahā Malaki e hōʻike ana i ka ikaika o kā mākou mea hoʻohana me ka ʻoi aku o 1,4 biliona mau mea hana. Mahalo i kēia, ua hoʻopaʻa mākou i nā loaʻa kālā ma ka wahi o nā lawelawe, a ua lilo nā ʻāpana i nā mea hiki ke hoʻohana ʻia, ka home a me nā mea pono i lilo i mea hoʻokele. Hoʻopaʻa pū mākou i kahi moʻolelo no nā kūʻai iPad ikaika loa i nā makahiki ʻeono, a hauʻoli mākou i nā huahana, lako polokalamu a me nā lawelawe a mākou e kūkulu nei. Manaʻo mākou e hana pū me nā mea hoʻomohala a me nā mea kūʻai aku ma ka 30th Worldwide Developers Conference i Iune.
Ua hāʻule nui nā kūʻai iPhone, ua maikaʻi nā iPads a me nā lawelawe
No ka lua o ka manawa i ka lālani, ʻaʻole i hoʻolaha ʻo Apple i ka helu o nā ʻāpana i kūʻai ʻia no iPhones, iPads a me Macs. A hiki i kēia manawa, ua hana ia, akā i ka hoʻolaha ʻana i nā hopena kālā no ka hapaha kālā hope loa o ka makahiki i hala, ua hōʻike ka ʻoihana i nā ʻāpana i kūʻai ʻia o kēlā me kēia mea ʻaʻole ia he hōʻailona pololei o ka kūleʻa a me ka ikaika kumu o ka ʻoihana. Akā, ua kūʻē ka poʻe hoʻohewa he hoʻāʻo wale nō ia e hūnā i nā hoʻihoʻi kiʻekiʻe aʻe ma nā iPhones ʻoi aku ka maikaʻi ʻaʻole paha i loaʻa i ke kumukūʻai kiʻekiʻe.
Eia nō naʻe, i ka hihia o iPhones, loaʻa mau nā helu e pili ana i ka nui o nā ʻāpana i kūʻai ʻia. Ma muli o ka hōʻike hou loa mai ka hui loiloi IDC Ua kūʻai aku ʻo Apple ma kahi o 36,4 miliona iPhones i ka hapaha kālā ʻelua o kēia makahiki. Hoʻohālikelike ʻia me 59,1 miliona ma Q2 2018, he hōʻemi nui kēia o ka makahiki-ma-makahiki o 30,2%, a, i waena o nā mea ʻē aʻe, ua hāʻule ʻo Apple i ke kolu o ka wahi i ka pae o nā mea hana akamai loa i ka honua. Ua lawe ʻia ka lua o ka wahi e ka Huawei pilikua Kina, i ulu ʻia e kahi 50% o ka makahiki ma ka makahiki.
Ua hoʻopilikia nui ʻia ke kūʻai aku ʻana o nā iPhones i ke kūlana maikaʻi ʻole ma Kina, kahi i ʻike ai ka hui Kaleponi i kahi kahe nui o nā mea kūʻai aku i makemake e kiʻi i ke kelepona o kahi hōʻailona hoʻokūkū. Ke hoʻāʻo nei ʻo Apple e loaʻa hou i ka māhele mākeke nalowale me nā hoʻolaha like ʻole a me nā uku hoʻemi ma ka iPhone XS, XS Max a me XR hou loa.
Ma ka hoʻohālikelike ʻana, ua ʻike ʻo iPads i ka ulu nui loa o ke kūʻai ʻana i nā makahiki ʻeono i hala, ʻo ia hoʻi e 22%. Hiki ke hoʻohālikelike ʻia ka kūleʻa i ka iPad Pro hou, ʻo ka hoʻokomo ʻana o ka iPad mini hou a me ka iPad Air i pāʻani i kahi ʻāpana, akā ʻo ke kūʻai ʻana i hāʻawi ʻia i kahi hapa wale nō i nā hopena.
Ua holomua loa nā lawelawe e like me iCloud, ka App Store, Apple Music, Apple Pay a me ka Apple News+ hou. ʻO kēlā mau mea, ua lawe ʻo Apple i ka loaʻa kālā kiʻekiʻe loa o $ 11,5 biliona, ʻo ia ka $ 1,5 biliona ma mua o ka hapaha lua o ka makahiki i hala. Me ka hōʻea ʻana o Apple TV +, Apple Card a me Apple Arcade, e lilo kēia ʻāpana i mea nui a maikaʻi hoʻi no Apple.
ʻAʻole au e ʻike ʻeleʻele loa. ʻO ka mea ʻē aʻe, me he mea lā he lanakila nui iaʻu. ʻO ka iPhone i kēia manawa e like me ka Dacia o nā kaʻa i nā kelepona. Akā ʻo ke kumu kūʻai he Bentley. Ehia ka nui o Dacia e kuai like me keia? ʻAʻole hoʻi. Akā hiki iā Apple ke kūʻai aku i kāna hui ʻana o ka ʻōnaehana hope a me nā lako prehistoric e nā miliona. Bravo Kuke! Maikaʻi ʻo Apple!
Ua wehewehe maikaʻi ʻoe i ke kūlana.