Pilipo Houska Ua paʻi ʻo Fortune magazine i kēia makahiki o kāna kūlana Fortune 500, i hōʻuluʻulu ʻia i kēlā me kēia makahiki ma muli o ka huli ʻana o nā hui ʻAmelika. Aia ʻo Apple i ke kolu, ma mua o ka hui multinational ikehu Chevron, i hāʻule i ka ʻumikumamāhā wahi, a me ka conglomerate Berkshire Hathaway, ʻo ia ka mea hoʻopukapuka hou o Apple.
Makakini ka pomaikai Ua kākau ʻo ia e pili ana iā Apple:
Ma hope o nā makahiki he ʻumi o ka hoʻolalelale ʻia ʻana e ka iPod a laila ʻoi aku ka kaulana o ka iPhone, ua paʻa ka hui i kahi snag. ʻOiai, ʻo Apple ka ʻoihana lehulehu loa o ka honua, a ʻo kāna iPhone 6s a me 6s Plus, i hōʻea i ka hopena o 2015, ʻoi aku ka maikaʻi o ko lākou mau mua, akā ua hoʻomau ke kūʻai ʻana o iPad i ka makahiki. I ʻApelila 2015, ua hoʻokuʻu ʻo Apple i ka Apple Watch smartwatch, i hui mua ʻia me nā manaʻo like ʻole a me nā kūʻai nāwaliwali.
Ma hope o ke kūlana maikaʻi ʻole i ka mākeke Kina e pili ana i ka emi ʻana o ka hoʻokele waiwai, me ka leka uila a Cook i haʻi ʻia iā Jim Cramer e hōʻole i ka ʻōlelo ʻana e hana ʻoi aku ana ʻo Apple ma mua o Kina, ua hoʻopau ka hui Cupertino i ka makahiki me kahi mea nāwaliwali loa i ka ʻĀsia. makeke. Ma hope mai, ua hāʻule nā manaʻolana i ka pōʻai iPhone hou a me India, kahi e hoʻomau mau ʻia ai ka mākeke o Apple.
Eia nō naʻe, ʻoiai nā hopohopo ulu, i ka makahiki 2015 aia ka nūhou e kokoke ana ʻo Apple e haki i ka mākeke kaʻa. Ma ke ʻano he ʻāpana o Project Titan, aia kekahi mau limahana mua mai ka ʻoihana kaʻa, ke hana nei ia ma kāna kaʻa uila mua loa. ʻIke ʻia, ʻaʻole hiki i kēia ʻano hana ke hiki i nā mea hoʻohana no kekahi manawa, akā i ka manawa e hiki ai, hiki i ka hui ʻo Cook ke hoʻomaka hou i ka manawa.
ʻAʻole paha maikaʻi loa ke kūlana o Apple i ka makahiki i hala, ʻo Fortune hoʻi i hōʻoiaʻiʻo ʻia ma ke ʻano, akā ua lawa nō ia e hoʻokō i kahi huli hanohano o 233,7 biliona kālā a no laila e ʻae iā ia iho e hanu ma kona kua ʻaʻole wale mai nā kanaka nunui ʻenehana e like me AT&T ( 10 . wahi), Verizon (kahi 13) a i ʻole HP (kahi 20).
ʻO ExxonMobil wale nō ka mining mining ($500 biliona) ma mua o Apple ma ka Fortune 246,2 ranking, a ukali ʻia e ke kaulahao hale kūʻai kaula Walmart ($482,1 biliona).
