Klára Jelínková Me ka ʻole o Steve Jobs, ua nalowale ʻo Apple i kona ʻano pilikino ma lalo o ke alakaʻi ʻana a Tim Cook, ma ka liʻiliʻi loa e like me ka makuakāne o ka hoʻolaha ʻo Think Different. Hiki ke kapa ʻia ʻo Ken Segall ʻo ia ka mea nāna i kōkua iā Jobs e kūkulu i ka "cult of apple people" a, no ka laʻana, hana i ka inoa iMac. No laila ʻoi aku ka maikaʻi o Segall ma mua o ka ʻike ma ke kahua kūʻai aku a kūkulu i kahi inoa inoa maikaʻi.
Hiki paha hoihoi oe
David Hanak Ma ke kamaʻilio no ke kikowaena The Telegraph kamaʻilio e pili ana i ka makemake o Jobs i ka poʻe e makemake pololei i nā huahana Apple. I kēia mau lā, ua ʻōlelo ʻia ua nalowale ʻo Apple mai ka ʻoihana kūʻai maikaʻi ʻole o iPhones, no ka mea ʻoi aku ka nui o nā hoʻolaha i kāna mau hana a ʻaʻole hana nā kānaka i kahi pilina pili i ka brand. Wahi a ia, he mea kēia i nele ʻo Apple i kēia mau lā, ʻoiai ʻo ia kekahi o nā ʻoihana ʻenehana koʻikoʻi.
"I kēia manawa, hana ʻo Apple i nā hoʻolaha like ʻole no nā kelepona ʻē aʻe, aʻu i manaʻo mau ai ʻaʻole pono. Pono lākou e kūkulu i kahi pilikino no ke kelepona, kahi mea e makemake ai ka poʻe e lilo i ʻāpana, no ka mea ma ia manawa e ʻoi aku ia ma mua o nā hiʻohiʻona o ke kelepona. ʻO ia ka paʻakikī, inā ʻoe i loko o kahi ʻāpana ʻoi aku ka nui a ʻoi aku ka liʻiliʻi o nā ʻokoʻa o nā hiʻohiʻona kelepona, pehea ʻoe e hoʻolaha ai i kahi mea like? ʻO ia ka manawa e komo ai kahi mea kālepa akamai.''
Loaʻa iā Steve Jobs kahi pahuhopu maopopo me ka brand. Ua makemake ʻo ia i ka poʻe e hoʻokumu i kahi pilina manaʻo iā Apple a ʻaʻole huhū iā ia, ʻoiai inā kūʻē ka brand i ke kānāwai, no ka laʻana. He ʻano ʻokoʻa loa nā hana i ke kūʻai aku ʻana, a e like me Segall, ʻike ʻia nā ʻokoʻa i kēia manawa. Ua hilinaʻi ka hui i nā instincts ma mua o ka ʻikepili a hana i nā mea i loaʻa i ka nānā nui. Akā i kēia manawa ua ʻōlelo ʻia ua kūpono ʻo ia me nā mea ʻē aʻe a ʻaʻole kūʻokoʻa i kekahi mea.
Manaʻo ʻo Segall e hahai ana ʻo Tim Cook i nā ʻōlelo aʻoaʻo mai ka poʻe a puni iā ia, ʻo kāna ʻōlelo ʻana he ʻano hōʻoluʻolu. ʻOiai, manaʻo ʻo ia he mea hou ʻo Apple, āna i ʻōlelo ai ma kahi haʻi'ōlelo Korea e pili ana i ka mana o ka maʻalahi.
Photogallery
Nui ʻoiaʻiʻo. ʻAʻole paha kēia he beech e like me Tim, no laila ʻaʻole lākou i noho i lalo.