Jiří Filip Ua hoʻopuka ʻo Apple i ka loaʻa kālā ikaika loa a me ka ulu ʻana o ka loaʻa kālā i ka mōʻaukala hou i 2021, mahalo nui i ka piʻi wikiwiki ʻana o ke kūʻai aku ʻana i nā huahana. Eia naʻe, ke lohi nei ka ulu ʻana o ka hui, no laila ke nānā nei ʻo Apple i kēia manawa i ke kūkulu ʻana i kona kūlana i nā lawelawe. ʻO ka hoʻolaha hou loa o nā hopena waiwai o ka hui, i mālama ʻia ma ka Pōʻalima 28 ʻApelila i nā hola pō o ko mākou manawa, ua nānā ʻia me ka manaʻo nui.
Ua hoʻolaha kūkala ka hui i kāna mau hopena kālā no ka hapaha kālā ʻelua o 2022, e komo pū ana i ka hapaha kalima mua o 2022 - nā mahina o Ianuali, Pepeluali a me Malaki. No ka hapaha, ua hōʻike ʻo Apple i ka loaʻa kālā o $97,3 biliona, ʻoi aku ka 9% o ka makahiki ma mua o ka makahiki, a me ka loaʻa kālā o $25 biliona - loaʻa i kēlā me kēia mahele (ka loaʻa kālā o ka hui i puʻunaue ʻia e ka helu o nā ʻāpana) o $1,52.
Nā kikoʻī o nā hopena kālā o Apple Q1 2022
Ma hope o kahi hapaha hoʻomaha hoʻomaha ikaika a hoʻopaʻa moʻolelo (ka hapaha hope o 2021), ua manaʻo hou nā mea loiloi. Ua manaʻo ʻia ʻo Apple e hoʻopuka i ka loaʻa kālā he $95,51 biliona, mai ka $89,58 biliona i ka hapaha like o ka makahiki i hala, a me ka loaʻa kālā o $1,53.
Hoʻomaka ka poʻe loiloi i ka ulu ʻana o ke kūʻai aku ʻana o iPhones, Macs, wearables a me nā lawelawe, ʻoiai ke manaʻo nei ka loaʻa kālā mai ka kūʻai ʻana o iPad i kahi emi iki. Ua pololei kēia mau manaʻo a pau i ka hopena. Ua hōʻole hou ʻo Apple i ka wehewehe ʻana i kekahi o kāna mau hoʻolālā no ka hapaha. Ua ʻōlelo hou ka hoʻokele o ka hui Cupertino i nā hopohopo e pili ana i ka hoʻopau ʻana o nā kaulahao lako. Ke hoʻomau nei nā paʻakikī i hoʻokumu ʻia e ka maʻi maʻi covid-19 e pili ana i ke kūʻai aku o Apple a me kona hiki ke wānana i nā helu e hiki mai ana.
Eia nō naʻe, loaʻa iā mākou nā helu maoli no nā mahina mua ʻekolu o kēia makahiki. Ma ka manawa like, ʻaʻole hōʻike ʻo Apple i ke kūʻai aku ʻana o kekahi o kāna mau huahana, akā akā, hoʻopuka ia i ka haʻihaʻi ʻana o ke kūʻai ʻana ma ka māhele huahana a lawelawe paha. Eia ka haʻihaʻi o nā kūʻai no Q1 2022:
- iPhone: $50,57 biliona (5,5% YoY ulu)
- Mac: $10,43 biliona (piʻi 14,3% i kēlā me kēia makahiki)
- iPad: $7,65 biliona (i lalo 2,2% makahiki ma luna o ka makahiki)
- Nā mea hoʻohana: $8,82 biliona (piʻi i ka 12,2% makahiki ma luna o ka makahiki)
- Nā lawelawe: $19,82 biliona (piʻi 17,2% makahiki-ma-makahiki)
He aha ka ʻōlelo a ka luna kiʻekiʻe o ka ʻoihana e pili ana i nā hopena kālā? Eia kahi ʻōlelo mai Apple CEO Tim Cook:
"He hōʻike ka hopena o kēia hapaha i ka manaʻo mau o Apple i ka hana hou a me kā mākou hiki ke hana i nā huahana a me nā lawelawe maikaʻi loa ma ka honua. Hauʻoli mākou i ka pane ikaika o ka mea kūʻai aku i kā mākou huahana hou, a me ka holomua a mākou e hana nei i ka lilo ʻana i carbon neutral e 2030. E like me nā manawa a pau, ua paʻa mākou e lilo i mea ikaika no ka maikaʻi ma ka honua - ma nā mea a mākou e hana ai a me nā mea a mākou e haʻalele ai. wahi a Tim Cook, Luna Nui o Apple ma kahi hoʻolaha paʻi no nā mea hoʻopukapuka.
A ua hoʻohui ʻo CFO Luca Maestri:
"ʻOliʻoli loa mākou i kā mākou hopena ʻoihana hoʻopaʻa moʻolelo no kēia hapaha, kahi i loaʻa ai iā mākou ka loaʻa kālā lawelawe. Inā hoʻohālikelike mākou i ka hapaha mua o ka makahiki, ua loaʻa pū mākou i nā kūʻai moʻolelo no iPhones, Macs a me nā mea hiki ke hoʻohana. ʻO ka hoʻomau ʻana i ka koi ikaika o nā mea kūʻai aku no kā mākou huahana ua kōkua iā mākou e hōʻea i kā mākou helu kelepona ikaika i hoʻokomo ʻia.
ʻO ka hopena o ka waihona Apple
Ma muli o nā hopena kālā ʻoi aku ka maikaʻi o ka ʻoihana ma mua o ka manaʻo ua mahuahua Māhele ʻo Apple piʻi aʻe ma mua o 2% a i $167 i ka mahele. Ua pau nā ʻāpana o ka hui i ke kālepa ʻana i ka Pōʻakolu ma ke kumu kūʻai o $156,57, akā naʻe piʻi ka 4,52% i ke kālepa mua loaʻa ma ka Pōʻalima.
Ua hauʻoli paha nā mea hoʻolale kālā i ka ulu nui ʻana o ka ʻoihana i nā lawelawe, ʻo ia ka hōʻailona koʻikoʻi o ka kūleʻa no Apple. Ua ʻike lōʻihi ʻia ka mea hana iPhone no kāna mau huahana lako, e like me nā smartphones a me nā kamepiula, akā naʻe, i mea e kākoʻo ai i ka ulu ʻana o ka wā e hiki mai ana, ke nānā ikaika nei ʻo ia i nā lawelawe i hāʻawi ʻia i kāna mea kūʻai aku. I ka manawa like, ua hoʻololi ʻia kēia huli ʻana i ka makahiki 2015, i ka wā i hoʻomaka ai ka ulu ʻana o nā kūʻai iPhone e lohi.
Ke hoʻomau nei ka ulu ʻana o ka kaiaola o nā lawelawe a Apple i kēia manawa i nā hale kūʻai ʻikepili kikohoʻe o ka hui a me nā lawelawe streaming e like me nā kahua like ʻole - App Store, Apple Music, Apple Arcade, Apple News+, Apple TV+ a me Apple Fitness+. Eia naʻe, hoʻopuka ʻo Apple i ka loaʻa kālā mai AppleCare, nā lawelawe hoʻolaha, nā lawelawe kapua a me nā lawelawe ʻē aʻe, me Apple Card a me Apple Pay.
ʻOi aku ka kiʻekiʻe o ka loaʻa kālā mai ke kūʻai aku ʻana i nā lawelawe ma mua o ka loaʻa kālā o Apple mai ke kūʻai ʻana i nā lako. ʻO ia hoʻi ʻoi aku ka nui o kēlā me kēia kālā o ke kūʻai ʻana i nā lawelawe i ka loaʻa kālā o ka ʻoihana ma mua o ke kūʻai ʻana i nā lako. Manaʻo ʻia nā palena o App Store ma 78%. Ma ka manawa like, ua manaʻo ʻia ʻoi aku ka kiʻekiʻe o ka palena mai ka ʻoihana hoʻolaha hulina ma mua o ka App Store. Eia nō naʻe, ʻoi aku ka liʻiliʻi o ka loaʻa kālā o ka ʻoihana ma mua o ke kūʻai ʻana i nā lako.
Ua ʻoi aku ka maikaʻi o nā ʻāpana ʻo Apple ma mua o ka mākeke kūʻai ākea i ka makahiki i hala, he ʻoiaʻiʻo ia mai ka hoʻomaka ʻana o Iulai 2021. Ua hoʻihoʻi ʻo Apple stock i ka huina o 12% i nā mahina 22,6 i hala iho nei, ʻoi aku ka maikaʻi ma mua o ka hua o ka papa kuhikuhi S&P 500 i ka nui o 1,81%.
