Pani hoʻolaha

I ka pō nei, ua hoʻokuʻu ʻo Apple i kāna mau hopena kālā no ka hapaha hope o ka makahiki i hala. I ka wā o ka hālāwai kūkā me nā mea kuleana, ua hiki iā mākou ke ʻike i ka hana ʻana o ka ʻoihana i ka manawa o ʻOkakopa-Dekemapa 2017, inā he ulu a hoʻemi paha i nā kūʻai aku, pehea ka hana a me ka nui o nā ʻāpana o kēlā me kēia huahana a Apple i kūʻai aku ai. . ʻO ka ʻike hoihoi loa, ua loaʻa ʻo Apple i ke kālā hou aku (ma kēlā me kēia makahiki a me ka hapaha-haʻahaʻa) ʻoiai ka haʻahaʻa o nā huahana i kūʻai ʻia. Ua piʻi nui ʻia nā palena.

Ua wānana ʻo Apple i ka loaʻa kālā no Q4 2017 ma kahi o $ 84 biliona a i $ 87 biliona. E like me ka mea i ʻike ʻia, ʻoi aku ka kiʻekiʻe o ka helu hope. I ka wā o ka hālāwai kūkā o nehinei, ua ʻōlelo ʻo Tim Cook ua loaʻa nā hana a Apple i ka manawa i $ 88,3 biliona me $ 20,1 biliona i ka loaʻa kālā. Ma hope o kēia kūleʻa he 77,3 miliona iPhones i kūʻai ʻia, 13,2 miliona iPads i kūʻai ʻia a me 5,1 miliona Mac i kūʻai ʻia. ʻAʻole hoʻolaha ka hui i ka ʻike e pili ana iā Apple TV a i kūʻai ʻia ʻo Apple Watch.

Inā mākou e hoʻohālikelike i nā helu i luna i ka manawa like i ka makahiki i hala, ua hōʻike ʻo Apple ma kahi o 10 biliona ʻoi aku ka nui o ka loaʻa kālā, ʻoi aku ma mua o ʻelua biliona ʻoi aku ka waiwai o ka ʻupena, a kūʻai ʻia hoʻokahi miliona mau iPhones liʻiliʻi, ʻoiai 200 tausani mau iPads a me Macs i kūʻai ʻia. No laila i kēlā me kēia makahiki, ua hoʻonui ka ʻoihana i ke kālā ma nā mea liʻiliʻi i kūʻai ʻia.

ʻO ka nūhou koʻikoʻi no ka poʻe kuleana o ka ʻoihana ka ʻike e piʻi mau ana ka nui o ka waihona mea hoʻohana ikaika. I Ianuali, aia he 1,3 biliona mau mea hana ma ka honua holoʻokoʻa. Hoʻopili pū ʻia ka loaʻa kālā mai nā lawelawe i kēia, inā ʻo ia ka App Store, Apple Music a i ʻole nā ​​​​lawelawe i uku ʻia a Apple. I kēia hihia, ua ulu ʻo ia ma kahi kokoke i 1,5 biliona kālā i kēlā me kēia makahiki i 8,1 biliona.

Hauʻoli mākou i ka hōʻike ʻana ua loaʻa iā mākou ka hapaha maikaʻi loa ma ka mōʻaukala o Apple. Ua ʻike mākou i ka piʻi ʻana o ka honua i ka nui o ka waihona mea hoʻohana a loaʻa i ka loaʻa kālā kiʻekiʻe loa e pili ana i ke kūʻai ʻana o iPhones mau loa. Ua ʻoi aku ke kūʻai aku ʻo iPhone X i kā mākou mau manaʻo, a ua lilo ʻo iPhone X i kā mākou iPhone kūʻai maikaʻi loa mai ka hoʻomaka ʻana. I Ianuali, ua hiki iā mākou ke hōʻea i ka pahuhopu o 1,3 biliona huahana Apple ikaika, ʻo ia hoʻi ka piʻi ʻana ma mua o 30% i nā makahiki ʻelua i hala. Hōʻike kēia i ka kaulana nui o kā mākou huahana a me ka kūpaʻa o ka mea kūʻai aku iā lākou. - Tim Cook, 1/2/2018

Puna: 9to5mac

.