Michal Marek Ma hope o nehinei hoʻolaha i nā hopena kālā no ka hapaha kālā ʻelua o 2015 i ukali ʻia e kahi kelepona kūkākūkā kuʻuna me nā luna kiʻekiʻe o Apple e pane ana i nā nīnau mai nā mea loiloi a me nā mea nūpepa. I loko o ia manawa, ua hōʻike nui ʻo Tim Cook i ka ulu ʻana o ka iPhone i kēlā me kēia makahiki, ka hoʻokomo wikiwiki ʻana o Apple Pay, ka hoʻokipa maikaʻi ʻana i nā huahana hou a, no ka laʻana, kāna mau hana ma ʻEulopa. ʻO ka Apple Watch a me ka hoʻolālā e hoʻonui i kāna kūʻai aku i nā ʻāina ʻē aʻe i lalo o ke ahi.
Hiki iā lākou ke hauʻoli loa me nā kūʻai iPhone ma Cupertino. ʻO kekahi o nā helu maikaʻi loa ʻo ia ka 55 pakeneka o ka ulu ʻana o ka makahiki. Akā, hauʻoli nō hoʻi ʻo Tim Cook i ka ʻoiaʻiʻo o nā mea hoʻohana i kēia manawa o nā kelepona me kahi ʻōnaehana hana ʻē aʻe i makemake nui i ka pae o iPhones o kēia manawa. Ma kahi o ka hapalima o nā mea hoʻohana iPhone i hoʻololi ʻia i ka iPhone 6 a i ʻole 6 Plus. Ua hana maikaʻi loa ka iPhone i ka hoʻomohala ʻana i nā mākeke, kahi i ulu ai ke kūʻai aku ma 63 pakeneka o ka makahiki.
Loaʻa i ka lawelawe
He hapaha nui ka App Store, me ka helu o nā mea hoʻohana e kūʻai ana. Ua hāʻawi pū ʻo Ti i ka loaʻa kālā o kēia hale kūʻai app. Ua ulu ka App Store e 29% i kēlā me kēia makahiki, a mahalo i kēia, ua loaʻa iā Apple ka waiwai kiʻekiʻe loa mai kāna mau lawelawe - $ 5 biliona i ʻekolu mahina.
Ua kamaʻilio pū ʻo Tim Cook e pili ana i ka hoʻokomo wikiwiki ʻana o Apple Pay a hōʻike i ka ʻaelike me ke kaulahao Best Buy, kahi i hoʻokō ai ʻo Apple i kahi hui. I kēia makahiki, e uku nā ʻAmelika me kā lākou iPhone a i ʻole Apple Watch ma nā hale kūʻai āpau o kēia mea kūʻai uila uila. I ka manawa like, ʻo Best Buy kahi ʻāpana o ia ka MCX consortium, ka mea e hiki ai i kona mau lālā ke hoʻohana iā Apple Pay pale ʻia. I ke kauwela, akā naʻe, ʻike ʻia e pau nā ʻaelike kūʻokoʻa, no laila hiki i ka Best Buy ke hiki aku i ka lawelawe uku a Apple.
Ma kahi o Apple Pay, ua hoʻomaikaʻi pū ʻo Cook i ka hoʻopaʻa ʻia ʻana o nā lawelawe pili olakino a Apple. Nā polokalamu kākoʻo Ola kino, kahi waihona pūnaewele no ka ʻikepili olakino, ua ʻoi aku ma mua o 1000 ma ka App Store. Eia kekahi, ʻo ka mea hou loa. HuliKua, me ka makemake o Apple e hoʻololi i ka noiʻi olakino. Ma o ia mea, ua komo mua nā maʻi 87 i ka noiʻi.
Ua hoʻopā aku ka Luna Nui o Apple i nā hana kaiapuni a Apple. Ma lalo o Cook lāua ʻo Lisa Jackson, ka hope pelekikena o Apple no nā mea pili i ke kaiapuni, ke hoʻāʻo nei ka hui e hana i ka mea hiki no ke kaiapuni. ʻO ka hōʻike hou loa i poina ʻole ʻo Cook e haʻi kuai i na ululaau ma North Carolina a me Maine. Hoʻopili pū lākou i kahi ʻāpana o 146 mau kilomika square a manaʻo ʻia e hoʻohana ʻia no ka hana ʻana i ka ékological o ka pepa pepa hōʻailona no nā huahana Apple.
Ua hoʻolilo ʻo Apple i nā kālā nui i ʻelua mau kikowaena data hou. Aia kēia ma Ireland a me Denmark a ʻo ia nā kikowaena nui loa no ka hui. Ua hoʻohana ʻo Apple i ʻelua piliona kālā ma luna o lākou, a ʻo kā lākou kikowaena nui ʻo ia ka hoʻohana ʻana i ka ikehu mai 87% mau kumuwaiwai hou mai ka lā mua o ka hana. Ua hoʻohana ʻo Apple i ka XNUMX% ikehu hou i ka US a me XNUMX% ma ka honua.
Eia naʻe, ʻaʻole haʻalele ka ʻoihana i kāna mau hana a ua hana pū kekahi ma Kina. Ma ka mokuʻo Sichuan, e kūkulu ʻo Apple a me nā hoa hana ʻē aʻe i kahi mahiʻai solar 40-megawatt e hoʻonui i ka ikehu ma mua o ka hoʻohana ʻana o Apple ma kāna mau keʻena a me nā hale kūʻai Kina.
Ua haʻaheo ʻo Cook e hana ana ʻo Apple i kahi hana hanohano 670 ma ʻEulopa, ʻo ka hapa nui o ia mau mea i hele mai mai ka kūleʻa o ka App Store. Ua loaʻa iā ia he $000 biliona kālā no nā mea hoʻomohala ʻEulopa mai kona hoʻomaka ʻana i ka makahiki 2008.
Nā wati hou aku i Iune
Ma hope o nā mea a pau, ʻoi aku ka makemake o nā mea hoʻopukapuka i kā lākou waiwai ponoʻī a no laila ma luna o nā mea āpau i ka kūleʻa o nā huahana Apple. Akā, ua loaʻa iā ʻoe kahi mea e ʻoluʻolu ai iā Cook. Ua hōʻike ka luna o Apple i kona hauʻoli i ka loaʻa ʻana o ka MacBook hou, i kūʻai ʻia no ʻelua pule. Ua hoʻokō ʻo Apple i ka kūleʻa nui me ka lawelawe ʻo HBO Now, kahi, mahalo i ka hui pū ʻana me HBO, hāʻawi wale ʻia ma kāna mau polokalamu iOS a me Apple TV. ʻAʻole hilinaʻi hou ka poʻe makemake i nā papahana i hana ʻia e HBO i nā lawelawe kīwī kelepona.
Akā i kēia manawa ʻo ka manaʻo nui ma ka Apple Watch, ka mea hou loa i ka waihona o Apple a me ka huahana mua i hana ʻia mai ka hoʻomaka ʻana ma lalo o ka mea pani o Jobs, ʻo Tim Cook. Ua hōʻike ʻia ka luna kiʻekiʻe o Apple ma luna o ka hoʻokipa maikaʻi ʻana e nā mea hoʻomohala, nāna i hoʻomākaukau i nā noi 3500 no ka Apple Watch. No ka hoʻohālikelike, ua hoʻomākaukau ʻia nā noi 2008 no ka iPhone i ka wā i hoʻokuʻu ʻia ai kāna App Store ma 500. A laila i ka makahiki 2010, i ka wā i hele mai ai ka iPad ma ka mākeke, 1000 mau noi e kali ana iā ia. Ma Apple, manaʻolana lākou e hiki i ka Apple Watch ke ʻoi aku ma mua o kēia pahuhopu, a ʻo ka helu o kēia manawa o nā polokalamu i mākaukau no ka wati he mea kūleʻa nui.
ʻOiaʻiʻo, ua hōʻike pū ʻo Cook i ka hoihoi no ka hoihoi i ka Apple Watch a me nā hopena maikaʻi i ʻike ʻia ma ka Pūnaewele ma hope o ka hoʻāʻo ʻana o nā mea hoʻohana mua. ʻO ka pilikia, akā, ʻoi aku ka kiʻekiʻe o ka noi no nā wati ma mua o ka mea a Apple e hana ai. Ua hōʻoia ʻo Cook i kēia ma ka ʻōlelo ʻana e hele mai ka Watch i nā ʻano like ʻole ma mua o nā huahana ʻē aʻe o ka hui. Pono ka ʻoihana i ka manawa e ʻike ai i nā makemake o nā mea hoʻohana a hoʻoponopono i ka hana iā lākou. Wahi a Cook, akā naʻe, he nui ka ʻike o Apple me kekahi mea e like me kēia, a pono ke kiaʻi i nā mākeke ʻē aʻe i ka hopena o Iune.
I ka nīnau ʻana e pili ana i ka palena o ka Watch, ua pane ʻo Tim Cook he haʻahaʻa ia ma mua o ka awelika o Apple. Akā ua ʻōlelo ʻia ʻo ia ka mea a lākou i manaʻo ai ma Apple, a e like me kāna, he mea maʻamau ke kiʻekiʻe o nā kumukūʻai hana i ka hoʻomaka ʻana o ke kaʻina hana. Ma Apple, ʻōlelo lākou, pono lākou e hele mua i kahi pae aʻo, a ʻoi aku ka maikaʻi o ka hana ʻana a no laila ʻoi aku ka liʻiliʻi o ka manawa.
ʻOiai ka emi ʻana o ke kūʻai aku, ʻike pū ʻo Tim Cook i ke kūlana e hoʻopuni ana i ka iPad he maikaʻi. Ua hōʻike ākea ka luna o Apple he hopena maikaʻi ʻole nā iPhones nui i ke kūʻai ʻana o iPad. ʻO nā MacBook liʻiliʻi a māmā hoʻi e hoʻopōʻino iā ia ma ke ʻano like. Eia naʻe, ʻaʻohe poʻe ʻino ma Apple, a e like me kā Cook, e hoʻomau ke kūlana i ka wā e hiki mai ana. Eia kekahi, ʻike mau ʻo Cook i ka mana nui i ka hui pū ʻana me IBM, ka mea i manaʻo ʻia e lawe mai i nā iPads i loko o ka ʻoihana hui. Eia nō naʻe, ʻaʻole hiki ke hoʻohua i ka hua i ʻike ʻia.
Ua ʻōlelo ʻo Cook ua hauʻoli nui ʻo ia i nā iPads i nā helu helu, kahi i hoʻopau loa ai ka papa mai Apple i ka hoʻokūkū. Loaʻa kēia mau mea i ka ʻoluʻolu o ka mea hoʻohana, kahi kokoke i 100 pakeneka, a he mea hou aku, nā ʻikepili i ka hoʻohana ʻana a me ka hana o nā iPads i kūʻai ʻia.
Puna: iMore
Photo: Franck Lamazou
Mahalo no ka ʻatikala nui, makemake wau e kuhikuhi i ka App Store e like me ia i loaʻa mai Iulai 2008.
Pololei, aia i loko o ka ʻatikala, akā i kekahi manawa ua paheʻe ka lima ma ka papa keyboard. Mahalo, paʻa.