Pani hoʻolaha

ʻO Raj Aggarwal, ka mea i hana ma kahi kūkākūkā telecommunications i kapa ʻia ʻo Adventis. Ua hui ʻo ia me Steve Jobs ʻelua manawa i ka pule no kekahi mau mahina, ma kahi hālāwai ninaninau ma ʻAukake 15, wehewehe ʻo ia i ka hoʻohuli ʻana o Steve Jobs i ka mea lawe US ​​AT&T e hoʻolako i kāna mau lawelawe iPhone, e pili ana i kahi ʻaelike kaʻana like ʻole.

Ma 2006, ʻo Adventis me Bain & Co. kūʻai ʻia e CSMG. Ua hana ʻo Aggarwal ma ke ʻano he mea aʻoaʻo a hiki i 2008 ma mua o ka haʻalele ʻana i ka firm e loaʻa ʻo Localytic ma Boston.

Loaʻa iā Localytic ma luna o 50 mau limahana a "hāʻawi i nā ʻikepili a me nā kahua kūʻai aku i nā polokalamu kelepona e holo ana ma nā ʻaoʻao ʻelua a ʻoi aku ma mua o 20 ka nui. ʻO nā hui e hoʻohana nei i ka Localytic e alakaʻi i kā lākou hoʻokaʻawale ʻana i nā kumukūʻai kūʻai kelepona e hoʻonui ai i ka waiwai ola o kā lākou mea kūʻai aku me Microsoft a me ka New York Times, "wahi a Aggarwal.

E like me ka ʻike a nā mea a pau, i Iune 2007, i ka wā i hoʻomaka mua ai ʻo Jobs i ka iPhone, ua hana ʻo ia i kahi kuʻikahi me AT&T, e like me ka mea e loaʻa ai iā Apple kahi hapa o ka loaʻa kālā o ka mea hana. ʻO kahi haʻawina i mālama ʻia ma ke kula ʻoihana ʻo Harvard a me ke poʻo inoa Apple Inc. i ka makahiki 2010 kākau: "Ma ke ʻano he mea lawe kūʻokoʻa US no ka iPhone, ua ʻae ʻo AT&T i kahi kuʻikahi kaʻana like ʻole. Ua loaʻa ʻo Apple ma kahi o ʻumi kālā i kēlā me kēia mahina no kēlā me kēia mea hoʻohana iPhone, nāna i hāʻawi i ka ʻoihana apple ka mana ma luna o ka hāʻawi ʻana, kumukūʻai a me ka hōʻailona ʻana.

2007. ʻO Apple CEO Steve Jobs a me Cingular CEO Stan Sigman hoʻolauna i ka iPhone.

ʻO Aggarwal, ka mea i hana no Adventist, nāna i aʻo iā Jobs i ka hoʻomaka ʻana o 2005, ʻōlelo ʻo Jobs i hiki ke hana i ka ʻaelike me AT&T ma muli o kona hoihoi ponoʻī i nā kikoʻī o ka iPhone, no kāna hoʻoikaika ʻana e kūkulu i kahi pilina me nā mea lawe. ʻO kona hiki ke hana i kēlā mau noi, i ʻike ʻole ʻia e nā poʻe ʻē aʻe, a me ka wiwo ʻole e pili i nā mea nui o kēia hihiʻo.

Ua ʻōlelo ʻia he ʻokoʻa ʻo Jobs mai nā CEO ʻē aʻe i hana iā Aggarwal me ka hoʻokō ʻana i kahi hoʻolālā. "Ua hui ʻo Jobs me ka Luna Nui o kēlā me kēia mea lawe. Pīhoihoi au i kāna pololei a me kāna hoʻoikaika ʻana e waiho i kāna pūlima ma nā mea a pau a ka hui i hana ai. Ua hoihoi nui ʻo ia i nā kikoʻī a mālama i nā mea āpau. Ua hana ʻo ia," hoʻomanaʻo ʻo Aggarwal, ka mea i mahalo nui ʻia i ke ʻano o Jobs i makemake ai e lawe i nā pilikia e hoʻokō i kāna ʻike.

"I kahi hālāwai o ka lumi papa, ua huhū ʻo Jobs no ka mea ua hoʻolilo ʻo AT&T i ka manawa nui e hopohopo nei i ka pilikia o ka ʻaelike. No laila, ʻōlelo ʻo ia, 'Ua ʻike ʻoe i ka mea e hana ai mākou e hoʻōki i ka hoʻopiʻi ʻana? Pono mākou e pili iā AT&T no hoʻokahi piliona kālā a inā ʻaʻole holo ka ʻaelike, hiki iā lākou ke mālama i ke kālā. No laila e hāʻawi aku kākou iā lākou i hoʻokahi piliona kālā a pani iā ​​lākou.' (Ua loaʻa iā Apple ʻelima piliona kālā i kēlā manawa). wehewehe i ka pilikia o Aggarwal.

ʻOiai ʻaʻole i hāʻawi hope ʻo Jobs i ke kālā AT&T, ʻo kāna hoʻoholo ʻana e hana pēlā ua mahalo ʻo Aggarwal.

Ua noʻonoʻo ʻo Aggarwal iā Jobs i kāna mau koi haʻalulu, e wehewehe ana: "Ua ʻōlelo ʻo Jobs, 'Kahea palena ʻole, ka ʻikepili a me ka leka uila no $ 50 i hoʻokahi mahina - ʻo ia kā mākou misionari. Pono mākou e makemake a hahai i kahi mea like ʻole i makemake ʻole ʻia e kekahi.' Hiki iā ia ke hele mai me nā koi huhū a hakakā no lākou - ʻoi aku ma mua o nā mea ʻē aʻe. "

Me ka iPhone, ua loaʻa koke iā AT&T ka loaʻa ʻelua o ka loaʻa kālā no ka mea hoʻohana o kāna mau mea hoʻokūkū. Wahi a ka haʻawina Apple Inc. i ka makahiki 2010 Loaʻa iā AT&T ka loaʻa kālā maʻamau no kēlā me kēia mea hoʻohana (ARPU) o $95 mahalo i ka iPhone, hoʻohālikelike ʻia me $50 no nā mea lawe kiʻekiʻe ʻekolu.

Ua haʻaheo ka poʻe ma AT&T i ka hana a lākou i hana ai me Jobs, a ʻoiaʻiʻo ua makemake lākou i nā mea āpau a Apple e hāʻawi ai. Wahi a kaʻu nīnauele Fepeluali 2012 me Glen Lurie, ka pelekikena o Emerging Enterprises and Partnerships, ʻo ka hui kūʻokoʻa o AT&T me Apple he hapa ia o ka hiki iā Lurie ke kūkulu i kahi inoa me Jobs a me Tim Cook ma muli o ka hilinaʻi, ka maʻalahi a me ka hoʻoholo wikiwiki. .

Ma ke ʻano he ala e kūkulu ai i kēlā hilinaʻi, pono ʻo Jobs e hōʻoia ʻaʻole e hoʻolaha ʻia nā hoʻolālā iPhone o Apple i ka lehulehu, a ʻo Lurie a me kāna hui liʻiliʻi i hōʻoiaʻiʻo iā Jobs he hilinaʻi lākou e pili ana i nā kikoʻī pāʻoihana hiki ʻole i ka iPhone.

ʻO ka hopena, ua loaʻa iā AT&T kahi hāʻawi kūʻokoʻa e hāʻawi i ka lawelawe iPhone mai 2007 a 2010.

Puna: Forbes.com

mea kākau: ʻO Jana Zlámalová

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