Ondrej Holzman Ua hiki iā Bose lāua ʻo Beats ke ʻae i kahi hoʻoholo ma waho o ka ʻaha hakakā ʻana ma luna o ka ʻenehana hoʻohaʻahaʻa walaʻau (noise cancelling), e like me ka Bose i kope ai kona mea hoʻokūkū. ʻO ka hopena, ʻaʻole e hele ka hoʻopaʻapaʻa i ka ʻaha hoʻokolokolo, no ka mea ua hiki i nā loio o nā ʻaoʻao ʻelua ke ʻimi i ke kumu like.
Ua ʻōlelo ʻo Bose ua hewa ʻo Beats i kāna mau patent no ka hoʻohaʻahaʻa leo ambient, kahi hiʻohiʻona maʻamau o nā headphone Bose, a ʻo ka laina QuietComfort i manaʻo ʻia ʻo ia kekahi o nā mea maikaʻi loa ma ke ʻano o ka hoʻohaʻahaʻa leo ambient.
Ma ka US International Trade Commission (ITC), ua noi aku nā ʻelele o Bose e pāpā ʻia ka lawe ʻana mai o nā headphone Beats Studio a me Beats Studio Wireless, akā ma hope o kekahi mau mahina o ke kūkākūkā ʻana, ua loaʻa i ka ITC kahi noi e hoʻōki i ka hoʻokolokolo ʻana i ka hewa patent.
Eia naʻe, ʻaʻole i pau ke kaua ma waena o Bose a me Beats, i kēia manawa iā Apple. Ma kahi o nā hihia hoʻokolokolo, akā, he hoʻokūkū maʻemaʻe. Ua hoʻopaʻa inoa ʻo Bose i kahi ʻaelike pipiʻi loa me ka NFL (American Football League), ka mea e hoʻolilo i nā headphone Bose i ka inoa kūhelu o ka hoʻokūkū, no laila ʻaʻole hiki i nā mea pāʻani a me nā kumu aʻoaʻo ke komo, no ka laʻana, Beats headphones i ka wā pāʻani.
Eia nō naʻe, hiki iā Apple ke kūʻē i ka wehe ʻana i nā huahana Bose mai kāna mau hale kūʻai brick-a-mortar, e like me ka mea i manaʻo ʻia i kēia mau lā. ʻAʻole hiki i nā mea kūʻai ke kūʻai aku iā SoundLink Mini a i ʻole SoundLink III mau mea ʻōlelo mai Apple, ʻoiai e loaʻa iā Beats kahi kūlana hanohano.
