Pilipo Novotny ʻO Apple i kēia lā hope loa hoʻopaʻa ʻia, i manaʻo ʻia no nā pule. Ke kū nei ka loaʻa ʻana o Beats, ʻaʻole wale ia e pili ana i nā headphone ʻeleʻele-ʻulaʻula. Wahi a Tim Cook, makemake nui ka hui Kaleponi i ka lawelawe streaming Beats Music.
ʻOiai ʻo ka hapa nui o ka poʻe e noʻonoʻo wale ana i ka laina kaulana kaulana o nā headphone e pili ana i ka brand Beats, no Tim Cook ʻo kēia ʻano mea hoʻohana he ʻāpana wale nō o ka mosaic ʻoi aku ka nui. Wahi a Cook, ʻo ka loaʻa ʻana ʻaʻole ia he ala e hoʻomaikaʻi ai i ke kūlana o kēia manawa ma o ke kūʻai ʻana aku i nā headphone a i ʻole e hoʻonani i ka brand, akā he manawa kūʻokoʻa me nā pōmaikaʻi lōʻihi. "E hui pū mākou e hana i nā mea he nui ʻaʻole hiki iā mākou ke hana wale," wahi a ke poʻo o Apple v kamaʻilio ʻana no ke kikowaena Re / pāʻālua.
ʻO ke kī ʻo ka pilina kūʻokoʻa i nā mele a nā hui ʻelua i kaʻana like no nā makahiki he nui. "He wahi koʻikoʻi ka mele o ko mākou ola a me kā mākou moʻomeheu," wahi a Cook v palapala limahana. "Ua hoʻomaka mākou ma ke kūʻai aku ʻana i nā Mac i nā mea mele, akā i kēia lā ke lawe pū nei mākou i nā mele i nā haneli miliona o nā mea hoʻohana," hoʻomanaʻo ke poʻo o Apple i ka hale kūʻai iTunes kūleʻa, hiki ke hoʻohui ʻia i kēia manawa e kahi lawelawe streaming holomua.
ʻAʻohe ona mea ʻē aʻe wale nō ka mahalo no kēia kahua. ʻAʻole i kānalua ʻo Cook e kāhea iā Beats Music ka lawelawe inoa inoa mua e holo pololei ana e like me kāna i manaʻo ai. Ua ʻae ʻo ia e hiki i ka hui o Eddy Cuo ke hoʻomohala i kēia lawelawe ma kāna iho, akā ʻo kēia loaʻa ʻana e maʻalahi ke komo ʻana o Apple i ka honua o ka streaming mele.
ʻO nā mea hoʻokumu o Beats iā lākou iho, ʻo Jimmy Iovine a me Dr. Dre ʻo wai noonooia no ka poʻokela o ka ʻoihana mele o kēia lā. "Ma Beats, hiki iā lākou ke hoʻohui i ka ʻenehana a me ke kumu kanaka. Hāʻawi kēia loaʻa iā mākou i nā poʻe akamai loa, nā mea āu e ʻike ʻole ai i kēlā me kēia lā, "wahi a Tim Cook.
A ʻoiai ʻaʻole like ia i ka nānā mua ʻana, ʻike ʻia nā ʻelua o nā luna Beats i kūpono i ka moʻomeheu Apple. ʻOiai ʻekolu pule i hala aku nei, ua ʻōlelo ʻo Dr. Ua kamaʻilio nui ʻo Dre e pili ana i ka hui Kaleponi i kahi kamaʻāina wikiō, i keia la ua oi aku kona kaohi. Ke hoʻohana nei nā kāne Dre-Iovine i ke ʻano huna o Apple a hōʻole ʻole e hōʻike i ka mea i hūnā ʻia ma hope o nā ʻōlelo e pili ana i nā papahana hui hou. “Ma ke ao mele, hiki iā ʻoe ke hoʻokani i kāu mele i kekahi a ʻaʻole lākou e kope. I ka honua o ka ʻenehana, hōʻike ʻoe i kekahi i kou manaʻo a ʻaihue lākou, "hoʻohui ʻo Iovine, ka mea e neʻe koke i ka manawa piha iā Apple me kāna hoa hana.
