Pani hoʻolaha

Ua hoʻouna aku ʻo Steven Milunovich, kahi mea loiloi ma UBS, i nā hopena o kahi noiʻi i nā mea hoʻopukapuka i nehinei, e like me ka iPhone SE i helu ʻia no 16% o nā iPhones āpau i kūʻai ʻia i ka hapaha lua o kēia makahiki.

Ua alakaʻi ʻia ka noiʻi ma US e Consumer Intelligence Research Partners (CIRP) a pili i 500 poʻe. Ua hōʻike ʻia ʻo 9% o nā mea kūʻai aku a pau i kūʻai aku i kahi iPhone i ka lua o ka hapaha o 2016 i hoʻokomo i ka iPhone SE 64GB a me 7% i ka iPhone SE 16GB. Wahi a Milunovich, he kūleʻa i manaʻo ʻole ʻia kēia o ka iPhone XNUMX-inch hou, akā naʻe, he hopena maikaʻi ʻole (ma ke ʻano o nā palena a me nā mea hoʻopukapuka) ma ke kumukūʻai maʻamau i kūʻai ʻia ai ka iPhone.

Wahi a Milunovich (e pili ana i ka noiʻi CIRP), ʻo ka 10% haʻahaʻa haʻahaʻa haʻahaʻa o nā iPhones i kūʻai ʻia e loaʻa kekahi hopena i kēia. ʻO ke kumukūʻai kūʻai maʻamau o ka iPhone i kēia manawa i manaʻo ʻia he $637, aʻo ka ʻae ʻana ma Wall Street e manaʻo nei he $660 kēia.

Eia nō naʻe, mālama ʻo Milunovich i kahi helu "kūʻai" ma ka waihona o Apple a ke manaʻo nei ʻo ia e hoʻemi pōkole. Ua ʻōlelo ʻo UBS e hoʻomau ka kūʻai ʻana o iPhone i ka makahiki aʻe a hoʻonui ʻia e 15 pakeneka o ka makahiki aʻe.

Puna: ʻO Apple Insider
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