Pani hoʻolaha

Ua hōʻea ʻo Apple i ʻEulopa no kahi hoʻonui hoihoi. Ma hope o ka hōʻea ʻana mai o Angela Ahrendts i ka makahiki i hala, ke ʻimi nei ʻo ia i ke kālena mele ma nā wai Pelekane a ua loaʻa iā BBC Radio 1 iā Zan Lowe. He mea hoʻoikaika nui paha kēia i ka hoʻomohala ʻana nā lawelawe mele hou hui Kaleponi.

Ua hana ka New Zealand DJ no ka BBC no nā makahiki he ʻumikūmālua a hele mai i Apple ma ka hahai ʻana ke Kahu hana ma ka "lawelawe iTunes Radio hou," ʻo ia paha ka lawelawe streaming hou a Tim Cook a me kāna mau hoa hana e hoʻolālā nei e kūkulu ma ke kahua o Beats Music.

ʻO kekahi o ka ikaika o Beats Music pehea e hiki ai i ka lawelawe ke hoʻololi i ka ʻike mele i kēlā me kēia mea hoʻohana, a ʻo ia kekahi o nā ikaika o ka lawelawe inoa Apple-brand hou. Pono pū ʻo Zane Lowe i kēia manawa i ka hoʻomaikaʻi ʻana i nā algorithms like.

I kona manawa ma BBC Radio, ua kaulana ʻo Lowe no kāna ʻimi ʻana i ke kālena a kōkua i ka poʻe e like me Arctic Monkeys, ʻo Adele lāua ʻo Ed Sheeran i luna, nona nā mele āna i kapa ai ʻo "nā moʻolelo wela loa o ka honua". ʻO ke akamai no ke kālena a me ka curation o nā papa mele kaulana kekahi o nā mākau o Low e hoʻohana pono ʻia ma Apple.

Aia ʻo Zane Lowe ma ka Radio 1 no ka manawa hope loa ma ka lā 5 o Malaki, a ma hope iho e neʻe aku ai ʻo ia me kona ʻohana i nā ʻāina ʻē a mālama ʻia kāna hōʻikeʻike e Annie Mac. “Makemake au e hoʻomaikaʻi aku i nā poʻe a pau ma Radio 1 no ko lākou kākoʻo a me ka pilina. Ua ʻae ke kahua iaʻu e kaʻana like i nā mele kupaianaha me nā mea pā mele maikaʻi loa o ka ʻāina, "wahi a Lowe.

"Ua makemake au i kēlā me kēia minuke. Aia nā manawa hauʻoli i mua oʻu i kēia manawa, "wahi a Lowe, e hauʻoli ana i ka hoʻokūkū hou. Loaʻa iā ia nā pilina me nā poʻe maikaʻi loa o ka ʻoihana mai kāna hana, hiki ke hōʻoia i kekahi ʻāpana koʻikoʻi i ka haku ʻana i ka lawelawe mele hou ma Apple. Ua kaena pū ʻia nā pilina like e Dr. ʻO Dre lāua ʻo Jimmy Iovine, ka mea i hui pū me Apple i ka makahiki i hala mai Beats, i kēia manawa ke komo nui nei i ka hoʻomohala ʻana i ka hope o Beats Music.

Wahi a nā hōʻike hou loa, pono e hoʻokuʻu ʻo Apple i kāna lawelawe hou ma ka waena o kēia makahiki a nui kona manao me ia.

Puna: ke Kahu, BBC
Photo: ʻO Chris Thompson
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