Amaya Toman I ka wehe mua ʻana o ka hale kūʻai mele pūnaewele ʻo Apple ʻo iTunes i kona mau puka virtual, nui ka poʻe - me kekahi o nā luna kiʻekiʻe o Apple - i hōʻike i ke kānalua no kona wā e hiki mai ana. Akā ua hiki i ka iTunes Music Store ke kūkulu i kona kūlana ma ka mākeke ʻoiai ʻo ke kumu kūʻai i hōʻike ʻia he mea maʻamau i kēlā manawa. Ma ka hapa ʻelua o Nowemapa 2005 - ma kahi o ʻelua a me ka hapa makahiki ma hope o kona hoʻokuʻu ʻia ʻana - ua koho ʻia ka hale kūʻai mele pūnaewele o Apple ma waena o nā ʻumi kiʻekiʻe ma ʻAmelika Hui Pū ʻIa.
Hiki paha hoihoi oe
ʻOiai i ka makahiki 2005, makemake nui ka poʻe hoʻolohe e kūʻai i ka media kino maʻamau - ka hapa nui o nā CD - ma mua o nā hoʻoiho ma ka pūnaewele. I kēlā manawa, ʻaʻole hiki ke kūʻai aku i ka iTunes Music Store i nā helu i loaʻa e nā nunui e like me Walmart, Best Buy a i ʻole Circuit City. ʻOiai, ua hoʻokō ʻo Apple i kahi milestone koʻikoʻi i kēlā makahiki, he mea nui ia ʻaʻole wale no ka ʻoihana ponoʻī, akā no ka ʻoihana holoʻokoʻa o nā kūʻai mele mele kikohoʻe.
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ʻO ka nūhou e pili ana i ka kūleʻa o ka iTunes Music Store i lawe ʻia mai e ka hui analytical The NPD Group. ʻOiai ʻaʻole ia i hoʻolaha i nā helu kikoʻī, ua hoʻopuka ʻo ia i kahi kūlana o nā mea kūʻai mele kūleʻa loa, kahi i waiho ʻia ai ka hale kūʻai pūnaewele apple ma kahi ʻehiku maikaʻi. I kēlā manawa, ua lanakila ʻo Walmart i ka papa inoa, a ukali ʻia e Best Buy a me Target, me Amazon ma kahi ʻehā. Ua ukali ʻia nā mea kūʻai kūʻai FYE a me Circuit City, a ukali ʻia e Tower Records, Sam Goody a me Borders ma hope o ka hale kūʻai iTunes. ʻO ka wahi ʻehiku ʻaʻole ia he mea e hoʻolauleʻa ai, akā i ka hihia o ka iTunes Music Store, he mea hōʻike ia ua lanakila ʻo Apple i kona kūlana ma kahi mākeke a hiki i kēia manawa, ua hoʻomalu wale ʻia e nā mea kūʻai aku i nā mea lawe mele kino, ʻoiai ka hilahila mua. .
Ua hoʻokuʻu ʻia ka iTunes Music Store i ka pūnāwai o 2003. I kēlā manawa, pili nui nā hoʻoiho mele me ka loaʻa ʻole ʻana o nā mele a me nā album, a he kakaikahi paha ka mea i noʻonoʻo e hiki i nā uku pūnaewele no nā hoʻoiho mele kānāwai ke lilo i mea maʻamau a ʻoiaʻiʻo. . Ua hoʻokō mālie ʻo Apple e hōʻoia i kāna iTunes Music Store ʻaʻole ia he Napster lua. I ka hoʻomaka ʻana o Dekemaba 2003, hiki i ka iTunes Music Store ke hōʻea i iwakāluakūmālima miliona mau hoʻoiho, a ma Iulai o ka makahiki aʻe, ua hoʻolauleʻa ʻo Apple ma mua o ka milestone o 100 miliona mau mele i hoʻoiho ʻia.
ʻAʻole i liʻuliʻu, a ʻaʻole i kaupalena ʻia ka iTunes Music Store i ke kūʻai aku ʻana i nā mele - hiki i nā mea hoʻohana ke loaʻa mālie nā wikiō mele ma ʻaneʻi, nā kiʻiʻoniʻoni pōkole, nā moʻolelo, a me nā kiʻiʻoniʻoni hope i hoʻohui ʻia i ka manawa. I Pepeluali 2010, ua lilo ka hui ʻo Cupertino i mea kūʻai mele kūʻokoʻa nui loa ma ka honua, ʻoiai ʻo nā mea kūʻai kūʻai hoʻokūkū i kekahi manawa paʻakikī e ola. I kēia lā, ma kahi o ka hale kūʻai iTunes, ua hoʻokō pono ʻo Apple i kāna lawelawe streaming mele mele Apple Music a me ka lawelawe streaming Apple TV+.
