Adamu Kos ʻO ka ʻike e hoʻāʻo nei ka EU e hoʻoponopono i nā ʻoihana nui a ʻaʻole hou kā lākou mau kahua. Akā ʻoiai ke kokoke mai nei ka lā palena no ka Digital Markets Act, loaʻa iā mākou nā nūhou hou aʻe ma aneʻi. Inā manaʻo ʻoe ua noho ka EU ma Apple wale nō, ʻaʻole pēlā. Nui nā mea pāʻani nui ʻē aʻe e loaʻa nā pilikia.
I ka makahiki i hala aku nei, ua kau inoa ke Komisina ʻEulopa i kahi kānāwai i kapa ʻia ʻo DMA (The Digital Markets Act a i ʻole DMA Act ma nā mākeke digital), e like me ka mea i kapa ʻia nā paepae o nā ʻoihana ʻenehana nui he poʻe kiaʻi puka ʻaʻole makemake e ʻae i nā poʻe ʻē aʻe i loko o lākou. . Eia naʻe, pono e hoʻololi kēia me ka hiki ʻana mai o ke kānāwai. I kēia manawa ua hoʻolaha ka EU i ka papa inoa o nā kahua a me kā lākou "mālama" e wehe i ko lākou mau puka. ʻO kēia ka nui o nā hui ʻeono, kahi e hāʻawi ai ka DMA i nā wrinkles nui ma ka lae. ʻIke loa, ʻaʻole ʻo Apple wale nō ka mea e uku nui ai no ia, akā ma luna o nā mea āpau Google, ʻo ia hoʻi ka hui ʻo Alphabet.
Hiki paha hoihoi oe
Eia kekahi, ua hōʻoia ka EC he hapalua makahiki wale nō kēia mau kahua e hoʻokō ai i ka DMA. No laila, ma waena o nā mea ʻē aʻe, pono lākou e hoʻopili i ka interoperability me kā lākou hoʻokūkū a ʻaʻole hiki ke makemake a makemake paha i kā lākou lawelawe ponoʻī a i ʻole nā papahana ma luna o nā poʻe ʻē aʻe.
Photogallery
Ka papa inoa o nā hui i koho ʻia ma ke ʻano he "puka kiaʻi" a me kā lākou mau kahua / lawelawe:
- ʻO ka papa: Android, Chrome, Google Ads, Google Maps, Google Play, Google Search, Google Shopping, YouTube
- Amazon: Amazon Ads, Amazon Marketplace
- Apple: App Store, iOS, Safari
- Hoʻokolo: TikTok
- Meta: Facebook, Instagram, Meta hoʻolaha, Marketplace, WhatsApp
- Microsoft: LinkedIn, Windows
ʻOiaʻiʻo, ʻaʻole paha e pau kēia papa inoa, ʻoiai ma ke ʻano o nā lawelawe. Me Apple, ke kūkākūkā ʻia nei ʻo iMessage inā e hoʻokomo pū ʻia a ʻaʻole paha, a me Microsoft, no ka laʻana, Bing, Edge a i ʻole Microsoft Advertising.
Inā hoʻopaʻi ʻia nā hui, a ʻaʻole "wehe" pono i kā lākou mau paepae, hiki ke hoʻopaʻi ʻia lākou a hiki i ka 10% o kā lākou huina honua holoʻokoʻa, a hiki i ka 20% no ka poʻe hewa hou. Hoʻohui pū ke komisina hiki iā ia ke koi i ka ʻoihana e "kūʻai aku iā ia iho" a i ʻole e kūʻai aku i kahi ʻāpana iā ia iho inā ʻaʻole hiki iā ia ke uku i ka uku. I ka manawa like, hiki iā ia ke pāpā i ka loaʻa hou ʻana ma kahi e kūʻē ai i ke kānāwai. No laila, nui loa ka scarecrow.
