Ondrej Holzman Ua hāʻawi ʻo Walter Isaacson, ka mea kākau o ka moʻolelo biography ʻo Steve Jobs, i kahi ninaninau hoihoi no ka hale TV ʻAmelika CNBC. Ua kamaʻilio ʻo ia e pili ana iā Apple a me Google, ma ke ʻano o nā neʻe hou loa e nā hui ʻelua - ʻaelike me China Mobile a loaʻa iā Nest.
No Apple, ʻo ka loaʻa ʻana o kahi kuʻikahi me ka mea hoʻohana kelepona nui loa o Kina a me ka mea hoʻohana kelepona nui loa o ka honua he mea nui i ka wehe ʻana i ke komo ʻana i nā haneli miliona o nā mea hoʻohana ma Kina i hiki ʻole ke hoʻohana i nā iPhones. Akā ua manaʻo ʻo Isaacson ua uhi iki ka neʻe ʻana i ka neʻe hou a Google - kūʻai aku iā Nest.
"Ke hōʻike nei ke kūʻai ʻana iā Nest i kahi hoʻolālā ikaika a hoʻohui ʻia a Google. Makemake ʻo Google e hoʻopili i kā mākou mau mea āpau, i ko mākou ola āpau, "wahi a Walter Isaacson, ka mea, mahalo i ke kākau ʻana i kahi moʻolelo o Steve Jobs, ʻike hou aku e pili ana iā Apple ma mua o ka maʻamau a me ka mea kākau moʻolelo. Eia naʻe, i kēia manawa ke kūkulu nei ʻo Google i kahi kiʻekiʻe.
"Ua hoʻolaha ʻia ka hana hou nui i kēia lā e Google. ʻO Fadell kekahi ʻāpana o ka hui nāna i hana i ka iPod. Ua hoʻopaʻa ʻia i loko o ka moʻomeheu Apple, i ka manawa a Apple e hana hou ai. Ke hele nei ʻo Tony Fadell i Google ma ke ʻano he poʻo o Nest, "i hoʻomanaʻo ai ʻo Isaacson, ʻo ia paha kekahi o nā mea hao nui a lākou i hana ai ma Googleplex mahalo i ka loaʻa ʻana o ka mea hana thermostat - ua loaʻa iā Tony Fadell, ka makuakāne o nā iPod a me kahi kī mua. lālā o ka hoʻomohala ʻana ma Apple.
Hiki iā Apple ke pane, wahi a Isaacson, akā pono e hoʻolauna i kahi mea hou i kēia makahiki, kahi mea e hoʻololi hou i nā mea āpau. Ua ʻōlelo kekahi mea kākau ʻAmelika inā ʻo Apple ke poʻo e Steve Jobs, makemake maoli ʻo ia e hana i kahi mea e hoʻopau loa i ka wai kū.
"He mea hoʻohaunaele ʻo Steve Jobs. Manaʻo wau aia ʻelua mau mea e pono ai ʻo Tim Cook e hana i kēia manawa - ma hope o ka pani ʻana i ka hana nui ma Kina. ʻO ka mea mua, e lawe i ka ʻoihana. I ka hopena o Feberuari, aia kahi hālāwai o nā mea kuleana, e hoʻomaka paha lākou e noʻonoʻo e pili ana i ka mea e hoʻomau i ka noho ma ka papa alakaʻi. Aia nā poʻe a pau o Jobs i ka papa alakaʻi o kēia manawa. ʻAʻole ia he hui aloha ʻo Tim Cook, "i kuhikuhi ai ʻo Isaacson i kahi mea hoihoi.
“A ʻo ka lua, pono ʻo Cook e ʻōlelo iā ia iho, 'He aha kaʻu e hoʻopilikia ai i kēia manawa? He mau mea hiki ke hoʻohana ʻia kēia mau mea? He wati anei? He kīwī paha?' Pono mākou e manaʻo i kahi mea nui mai Apple ma 2014, "wahi a Isaacson. Inā ʻaʻole hiki mai ʻo Cook i kahi huahana maikaʻi loa i kēia makahiki, hiki iā ia ke pilikia. Akā inā e manaʻo mākou he kanaka ʻo ia i kāna ʻōlelo, e ʻike maoli mākou i kahi mea nui i kēia makahiki. Ua kono ʻo Cook iā mākou i nā huahana hou ma 2014 no hoʻokahi makahiki.
E hoʻopau pono wau i ka pāʻani console me AppleTV ma ke ʻano he koho pāʻani hou, a i ka makahiki aʻe ʻo Apple's Classic TV me ka hoʻonā 4K no ka laʻana. I kēia makahiki, manaʻo wau i ka iPhone ʻoi aku ka nui, ʻoi aku paha ka iPad nui (ʻoi aku ka kānalua), nā MacBook i hoʻomaikaʻi ʻia, no ka laʻana ma ka hoʻohui ʻana i ka hana touchid i ka touchpad. A ʻo ka wati paha ... akā e kali ʻo Apple a hiki i ka lōʻihi o ka hoʻomohala ʻana i ʻole mākou e hoʻopiha hou iā ia i kēlā me kēia 4 lā.
ʻAʻole wau i hele i ke kula no kekahi mau Pōʻalima, akā manaʻo wau e ulu nui ana kēia wahi. Ke manaʻo nei au i ka lula ʻo ia kaʻu e aʻo ai e hoʻohana, ʻaʻole wau makemake e haʻalele. ʻAe, inā ʻoluʻolu e like me ka hoʻololi ʻana i nā huahana Apple "touchy-feely", a laila ʻuʻuku ka uku. No laila, ʻike wau i ka mana nui i ka hoʻomākaukau ʻana ma ka hoʻokuʻu ʻana i nā noi "keʻena". He aha ka mea e hiki mai ana?
Ua maʻi ʻia ʻo Isaacson me ka ʻōlelo haʻahaʻa "inā ʻaʻole hoʻolauna ʻo Apple i kēia makahiki iā X, e hiki mai ana ʻo Y"? He ʻuʻuku a ʻike pōkole i koʻu manaʻo.
He aha ka Apple e hoʻolauna i kēia makahiki? ʻAʻohe oʻu manaʻo. A ʻaʻole au e hoʻokano ʻike wau i ka mea e pono ai a me ka mea ʻole, aia ma lalo o koʻu pae. ʻO ka ʻōlelo ʻana 'ʻAʻole wau ʻike' ua maikaʻi loa a pono e ʻike kekahi poʻe.
A he aha kaʻu e makemake ai? Mahalo nui wau i kekahi ʻano lole lole, akā makemake wau e kūkākūkā me ʻoe ma mua o koʻu hoʻokuʻu ʻana. E kali au i hoʻokahi makahiki hou, i ka wā e lilo ai ia i pōkā maoli. A ke kakali nei au i ka hopena i ka hopena o 2014: "ʻaʻole i hoʻokomo ʻo Apple i ka punawai wai, pono ʻo Cook e haʻalele" - akā ʻaʻohe mea e hoʻomanaʻo i nā huahana lohi a pau ʻole i hoʻouna ʻia ma lalo o Jobs - no ka mea 't kaomi ma luna o ia nui.
No laila, ʻo Mr. Isaacson a me nā mea ʻē aʻe o ke ao akamai - e ʻoluʻolu a ʻae ʻaʻole ʻoe i manaʻo i kāu mea e hana ai i nā kāmaʻa o Cook, ʻaʻole ʻoe i ʻike maoli e pili ana i ka hana hw a me ka hana sw, ʻo ʻoe wale nō, e like me ka ʻO ke koena o mākou, e kali wale ana iā ia, e hōʻike ʻo Apple iā ia iho - e haʻahaʻa wale ʻoe inā ʻaʻole ʻoe e hoʻohui i kāu ʻōlelo akamai.
I koʻu manaʻo, ʻaʻole pono nā mea uila hiki ke hoʻohana. A hiki i ka hoʻonui ʻia ʻana o ka miniaturization e hoʻololi loa i ke kelepona paʻa i ka hapa nui o nā poʻe me lākou, a hiki i ka wā e lilo ai ia i ke ʻano a me ka hahai ʻana i nā pālule o nā mea hana pilikino makemake wau iā Apple e hana i kekahi mea me nā mea paʻi. He mau pahu kēia i like no nā makahiki he 20 a ma waho loa o ke kukui.
ʻO kaʻu mau ʻōlelo pololei. Ua ʻae loa au iā ia. ʻAʻole wau e ʻōlelo e pono e hana ʻo Apple i kahi kipi i kēia makahiki, akā ʻaʻole lawa paha ʻo Google i ka wā e hiki mai ana. Manaʻo wau e kūʻai aku ʻo Apple iā Nest. ʻAʻole kahaha hou nā lako uila a me ka TV.